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Lilly Pulitzer For Target

What happens when one of the biggest (and coolest) retailers teams up with an iconic, American resort wear brand (aka Lilly Pulitzer // aka the happiest, brightest clothing company around)? Fashionistas everywhere FREAK OUT. And we don't blame them.

HERE'S EVERYTHING YOU NEED TO KNOW ABOUT LILLY FOR TARGET TOLD BY LILLY PULITZER VP OF MARKETING AND CREATIVE COMMUNICATIONS, JANE SCHOENBORN.

WHEN DOES LILLY PULITZER FOR TARGET LAUNCH?

Lilly for Target launches on April 19 at all Target stores and Target online.

HOW CAN I GET MY HANDS ON THE COLLECTION?!

This is an exclusive collaboration with Target so all of the items will only be available in Target stores or on the website. We will be launching the Lilly Pulitzer summer collection on April 20 - perfect timing!

WILL I SEE ALLLL THESE FAB LILLY FOR TARGET
PRINTS AT LILLY?

Our Print designers created each of the prints for the Lilly
for Target line and they will exclusively be featured at Target.

SHOULD WE EXPECT A SECOND COLLECTION FROM TARGET?

This is a one-time collaboration - it's exciting and special and we think it will be gone before you know it! Don't think just shop. And luckily, our summer collection is HOT so after you've shopped all of your favorites with Target, stop by and check out what's going on at Lilly - we live for summer here.

     WHY TARGET? WHY NOW?

     Target is a design leader known for offering an unparalleled assortment of stylish, affordable products. We're excited to give Lilly fans everywhere, including those who have loved the brand for years and those who will get to know it for the first time through this collaboration, a chance to experience this incredibly chic lifestyle collection.

LET'S PLAY FAVORITES - WHICH IS YOURS?

Impossible question. Everything in the Lilly for Target Collection is incredibly chic. Target just gets it. We took them for a long weekend in Palm Beach, and they soaked it up. I love the home pieces the most, but that's probably because I'm starved for Lilly home. The printed patio umbrella and printed hammock, both trimmed with pom-poms, are so vintage Palm Beach chic. The giant outdoor poufs and pillows just beg you to throw a party.

Explore our newest collection of classic prints, shift dresses, or learn more about Lilly Pulitzer here.

What happens when one of the biggest
(and coolest) retailers teams up with an
iconic, American resort wear brand (aka
Lilly Pulitzer // aka the happiest, brightest clothing
company around
)? Fashionistas everywhere
FREAK OUT. And we don't blame them.

Here's everything you need to know
about Lilly for Target told by Lilly Pulitzer
VP of Marketing and Creative
Communications, Jane Schoenborn.

WHEN DOES LILLY PULITZER FOR
TARGET LAUNCH?

Lilly for Target launches on April 19 at
all Target stores and Target online.

HOW CAN I GET MY HANDS ON
THE COLLECTION?!

This is an exclusive collaboration with
Target so all of the items will only be
available in Target stores or on the
website. We will be launching the Lilly Pulitzer summer collection on April 20 -
perfect timing!

WILL I SEE ALLLL THESE
FAB LILLY FOR TARGET PRINTS
AT LILLY?

Our print designers created each of the
prints for the Lilly for Target line and they
will exclusively be featured at Target.

SHOULD WE EXPECT A SECOND
COLLECTION FROM TARGET?

This is a one-time collaboration - it's
exciting and special and we think it will be
gone before you know it! Don't think just
shop. And luckily, our summer collection
is HOT so after you've shopped all of your
favorites with Target, stop by and check
out what's going on at Lilly - we live for
summer here.

WHY TARGET? WHY NOW?
Target is a design leader known for
offering an unparalleled assortment of
stylish, affordable products. We're excited
to give Lilly fans everywhere, including
those who have loved the brand for years
and those who will get to know it for the
first time through this collaboration,
a chance to experience this incredibly chic
lifestyle collection.

LET'S PLAY FAVORITES -
WHICH IS YOURS?

Impossible question. Everything in the
Lilly for Target Collection is incredibly
chic. Target just gets it. We took them for
a long weekend in Palm Beach, and they
soaked it up. I love the home pieces the
most, but that's probably because I'm
starved for Lilly home. The printed patio
umbrella and printed hammock, both
trimmed with pom-poms, are so vintage
Palm Beach chic. The giant outdoor poufs
and pillows just beg you to throw a party.