FINALLY. Swim is IN. And to celebrate, we took some of our favorite lifestyle influencers on a trip to our hometown, Palm Beach, Florida. Amber Fillerup-Clark of Barefoot Blonde, Rachel Parcell of Pink Peonies and Julia Engel of Gal Meets Glam joined the Lilly team for an unforgettable few days of Palm Beach play.

Finally. Lilly Pulitzer swimwear is here. We have combined the best and brightest prints with meticulous design and construction and created a collection to delight our Lilly girls. With a variety of styles, coverage levels and prints, this collection will help you pack in print for your next vacation. Your suitcase is finally complete with Lilly Pulitzer swim!

What do you wear to the beach? Whatever you want! At Lilly, we have so many options to create a beach outfit you’ll love. So what’s your beach style?

There are so many fashion trends happening this summer and we’ve rounded up our top three summer looks ranging from cute summer outfit ideas to fun beach looks.

In the summer, we like to keep it simple. There’s nothing quite as simple as slipping on a romper or a jumpsuit and going for the day. From beach rompers to travel jumpsuits, these one piece staples make traveling and packing a breeze. You can wear it all day long and simply change your shoes for a great AM to PM fashion look.

Ahhhh vacation. Our favorite time. We like our drinks cold and our outfits hot. Sometimes our resort day starts with Starbucks in hand and doesn’t end until the late evening, so we need to pack right.

After the holiday madness it’s time to relax. And there’s no place quite like the beach to get back to YOU. Pack some of our favorites for your next getaway. It’s time to drink green smoothies, go on long walks on the beach and read a great book. Check out our favorite looks for some “me” time.