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Watch Mermaid’s Cove Come to Life

May 10, 2018
Watch Mermaid’s Cove Come to Life

AT LILLY, we choose to believe in magic– and mermaids! Last time we went snorkeling, we imagined that we ran into a group of beautiful mermaids. Mesmerized by the patterns on the fish and shells, we felt the magic of the ocean around us. It was as if anything were possible, even meeting a few mermaids on their way to a fantastic underwater happy hour. In Mermaid’s Cove, we used brilliant undersea scenes to camouflage some mermaids. Their swirly tails and hair make them fit right underwater.

SEA IT COME TO LIFE ON OUR SUMMER INFLUENCERS

Mermaids Cove UPF 50+ Skipper Tunic Popover

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Mermaid's Cove Callahan Knit Shorts and Getaway Packable Tote

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Lilly Pulitzer

It all started with a juice stand…
When 21-year old Lilly eloped with Peter Pulitzer, they escaped the hustle and bustle of New York City for the sun and sand of Palm Beach

In the shadow of Peter's citrus groves, Lilly opened a juice stand. To disguise the juice stains on her clothing, she had a sleeveless dress made from colorfully-printed cotton.

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