We Moved! SouthPark Mall, Charlotte, NC

Since opening in Spring 2012, Lilly Pulitzer has been a proud part of the SouthPark Mall community. Welcomed with open arms, we’ve spent the last 13 years growing alongside our Charlotte customers, sharing in your milestones, vacations, and everyday moments. And now...after more than a decade, our SouthPark Mall store has relocated to a stunning new space—designed to elevate your shopping experience and celebrate our Resort heritage like never before. The best part? It's only a few doors down from where you shopped with us previously! 

A Resort-Inspired Redesign 

Our newly relocated Lilly Pulitzer SouthPark store captures the spirit of effortless Palm Beach sophistication—bright, joyful, and full of signature charm. A grand arched entry accented with real mother-of-pearl welcomes guests into a space that shimmers with texture and warmth. Sparkle wallpaper brings a soft glow throughout, while warm metallic grasscloth wraps the merchandise bays, adding richness and depth.

Arches run through the center of the store, creating the sense of meandering through two inviting rooms layered with architectural detail and classic Lilly whimsy. The fitting rooms are true works of art—four hand-painted by a Lilly Pulitzer print artist and one extra-special room delicately hand-shelled.

At the heart of the store, the lounge offers a warm and welcoming retreat. Upholstered in vintage print Wildness and paired with a framed copy of the original artwork, it’s both nostalgic and fresh. A grand 10-foot hand-shelled mirror and three stunning glass palm chandeliers complete the scene—an elegant celebration of the joyful world of Lilly Pulitzer.

“We are thrilled to bring our new store concept for Lilly Pulitzer to SouthPark Mall,” said Debbie Negri, Vice President of Retail for Lilly Pulitzer. “Our SouthPark consumer lives the Lilly lifestyle! The store will feature women's, men's, and children's fashion and offer a unique shopping experience with elements such as shelled fixtures and hand-painted fitting rooms tailored to this location.”

We can’t wait to welcome you into our new space! xx, Lilly



Where to find us:

SouthPark Mall

4400 Sharon Road

Suite M21

Charlotte, North Carolina 28211